OTARA

For my letter form i decided to go for a tagging / graffiti look. This relates to my place because while growing up in Otara we were exposed to pop culture and graffiti. I remember back in school we all use to practice our tags and compare to see who had the best. In theContinue reading "Design of Letter forms"

Stefan Sagmeister was born August 6, 1962 in Bregenz Austria. Stefan is well known for graphic design, film and typography, Stefan co-founded a design firm called Sagmeister and Walsh, which is a creative agency based in New York. He's also designed album covers for famous artists like Rolling Stones, Jay Z and Aerosmith.

For my first photoshoot i wanted to take natural shots. I wanted to show my perception of Otara, the good and bad. I chose to do black and white adding a little bit of colour to show the good. Where there is darkness there is light.

When i was talking to Tihei about my project he agreed on how the media portrays Otara in a negative way. So he ended up doing a free style rap about Otara. https://www.youtube.com/watch?v=bWclQIfxSy4&feature=youtu.be Haka Otara community performing the Samoan and Maori Haka to honor the Christchurch Victims and Muslim community. https://www.youtube.com/watch?v=NrGjArGeAvk

Pick Three letters from A-Z of your choice (low-case) I decided to choose nmu, ace, sop, def. Select three typefaces that have a visual relationship with ethos / emotion / characteristics of your place. The three typefaces i have chosen is Impact, Minion variable concept, Source serif variable, sim sun. I chose these typefaces becauseContinue reading "Type grid exploration"

Type exercise Names: Constantine, Jack, Bryan, Steve Job: Army, road works, priest, graffiti artist Suburb: South Auckland, City, country area Type of clothes: All black, leather, streetwear, camo, robes, Hi vis Celebrity: John Cena, Lorde, Ozzy Osbourne, Personality traits: Religious, textured, dark, masculine Car: Jeep, Old land rover, Hearse

This experimentation includes compositions using Helvetica bold in black and white. All these type posters reflect characteristics of my place such as, state houses which are in blocks, fast movement of cars, bikes, smoke and Otara being a mixed bag. I need to portray the characteristics of my place a bit more. At the momentContinue reading "Type experiment"

These moodboards will help me with creating my own typeface. I chose these images because of the weight, curves, thickness / thinness, detail, composition, idea and texture which portrays the characteristics of Otara. Otara is a very dirty and rough place.

All these photos were taken of typography around Otara, showing the different styles, messages and textures. While taking these photos i noticed typography is everywhere and displayed on different platforms like walls, glass, rubbish bins, benches, vehicles and fences.

SOUND Police sirensDogs barking People singing laughterbirds Helicopters and planes Cars and bikesSirens + Loud speakersNoisy environment Bottlestrees People arguing SMELL TakeawaysBakery - Fresh bread + Pies Homemade cooking Smoke Weed Flowers Burnt rubber PetrolLaundry Rubbish BBQFried chicken EMOTIONS / VALUES HappySadIntensity CourteousFunnyStupidity Community ReligiousJoyfulAngryPride TACTILE / DESCRIBE Otara will always be my homeOtara isContinue reading "Describing my place"